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IBM M2020-229 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: SPSS Product Portfolio Overview | 25% | - SPSS Modeler capabilities - SPSS Text Analytics and related modules - SPSS Statistics features and use cases |
| Topic 2: Solution Positioning & Differentiation | 30% | - Business value and ROI demonstration - Competitive advantages over alternative analytics tools |
| Topic 3: Selling & Licensing Fundamentals | 20% | - Licensing models and options - Support and service offerings |
| Topic 4: Target Markets & Customer Needs | 25% | - Industry-specific applications - Identifying prospects and use cases |
IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:
Which type of model in SPSS Modeler is BEST suited for making categorical predictions of future outcomes?
- A. Anomaly detection
- B. Association
- C. Classification
- D. Segmentation
Correct Answer: C 🗳️
Which message is the most important for a sales representative to deliver when selling SPSS Collaboration and Deployment Services (C&DS) to a line of business user?
- A. IT can monitor and control C&DS processes without having to know analytic details.
- B. C&DS integrates with the existing enterprise environment.
- C. C&DS increases the reliability of analytical results.
- D. Automation and collaboration lead to enhanced productivity from analysts.
Correct Answer: B 🗳️
What is the main capability of SPSS Statistics?
- A. Prediction
- B. Automation
- C. Collaboration
- D. Analysis
Correct Answer: D 🗳️
SPSS Decision Management is most concerned with optimizing which type of decisions?
- A. Tactical
- B. Personnel
- C. Strategic
- D. Operational
Correct Answer: D 🗳️
Which input is NOT used to define decisions within SPSS Decision Management?
- A. Intuition
- B. Business objectives
- C. System created predictive models
- D. Human defined rules
Correct Answer: A 🗳️
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