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PDMA NPDP Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Portfolio Management | - Selection and prioritization
|
| Tools and Metrics | - Performance measurement
|
| Strategy | - Innovation strategy
|
| Product Lifecycle Management | - Lifecycle stages
|
| Market Research and Customer Insight | - Voice of the Customer
|
| New Product Development Process | - Stage-gate and iterative models
|
| Culture, Teams, and Organization | - Organizational capability
|
PDMA Product Development Professional (NPDP) Certification Sample Questions:
1. Product management actions taken during the product life cycle are first determined by which of the following?
A) Product, prices, promotion and plance
B) Phase of the product's life cycle
C) Sustainability plans
D) Life cycle assessment
2. What type of team structure should be chosen when the challenge is to break entirely from the past, enter a new market, or do something radically different technically or commercially?
A) Lightweight
B) Tiger
C) Functional
D) Heavyweight
3. Who should be involved in the application of scoring new product opportunities:
A) a cross-functional team
B) only the marketing manager
C) only the Chief Executive
D) only the new product manager
4. What specific design tool uses the following methods: Think-aloud laddering, Quantification Theory I (QTI), PLS analysis and Genetix and Fuzzy logic?
A) Six Sigma
B) Kansei
C) TRIZ
D) Taguchi
5. During new product development, companies ofen use ____ to measure end user satisfaction with a product and to determine whether the company can deliver the total quality product as promised.
A) Quality function deployment
B) Lead user research
C) Product use testing
D) Secondary research
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: B | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: C |
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