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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. What access should sales and marketing users have to access embedded analytics dashboards?

A) Marketing Cloud Account Engagement Administrator user role and the Marketing Cloud Account Engagement Permission set assigned
B) Marketing Cloud Account Engagement user connected to a Salesforce user through User Sync
C) The "Analytics View Only Embedded App" permission set license
D) Marketing Cloud Account Engagement Permission Set and "View Reports" Marketing Cloud Account Engagement user permission

2. Which are Actions Available with Salesforce Connector (Choose three)

A) Create a Salesforce event
B) Delete a Salesforce task
C) Add to Salesforce campaign
D) Assign prospect to queue
E) Assign prospect via Salesforce active assignment rule

3. What is true about A/B testing? [Choose two answers]

A) You can only do A/B testing on list emails.
B) It is recommended to test at least 5 different elements in your A/B tests.
C) You can disable A/B testing before and after email sent.
D) When you turn off A/B testing you will have to choose which version to keep.

4. The LenoxSoft sales and marketing teams are looking for more insights into which leads are most likely to buy based off of their engagements.
What feature should be recommended?

A) Marketing Cloud Account Engagement Score field
B) Einstein Lead Score
C) Einstein Behavior Score
D) Marketing Cloud Account Engagement Grade field

5. Marketing Cloud Account Engagement's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

A) Tell recipients how to opt out of receiving future email from you
B) Honor opt-out requests promptly
C) Identify the message as an ad
D) Tell recipients where you're located
E) Don't use deceptive subject lines
F) Don't use false or misleading header information
G) Monitor what others are doing on your behalf

Solutions: