Adobe AD0-E608 Valid Dumps - Adobe Customer Journey Analytics Business Practitioner Professional

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Adobe AD0-E608 Exam Syllabus Topics:

SectionWeightObjectives
Reporting32%- Determine how to use and apply date ranges
  • 1. Compare reporting periods
  • 2. Apply rolling date ranges
- Determine appropriate visualizations or tables to address business questions
  • 1. Select visualization types
  • 2. Configure reporting tables
- Determine which data view to use based on data sources, identities, and date ranges
  • 1. Choose suitable data views
  • 2. Understand identity stitching
Components30%- Build non-admin components to address business questions
  • 1. Create derived fields
  • 2. Customize workspace components
- Create a subset of data using appropriate components and filters
  • 1. Use dimensions and metrics
  • 2. Apply filters to datasets
- Translate business questions into relevant components
  • 1. Build filters and segments
  • 2. Create calculated metrics
Distribution12%- Organize projects in a logical manner
  • 1. Maintain reporting consistency
  • 2. Structure workspace projects
- Schedule and share reports with key stakeholders
  • 1. Configure report scheduling
  • 2. Share projects securely
- Curate fields available in a particular report or dashboard
  • 1. Customize dashboards
  • 2. Manage report components
Data Analysis26%- Evaluate audiences to share with other AEP tools
  • 1. Create audience segments
  • 2. Activate audiences
- Choose correct components for analysis
  • 1. Select dimensions and metrics
  • 2. Use attribution models
- Perform exploratory analysis and interpret results to provide insights
  • 1. Interpret business trends
  • 2. Analyze customer journeys

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

Question 1

Which Adobe CJA feature allows automatic updates of scheduled reports?
Response:

A. Batch Processing Engine
B. Data Sync Manager
C. Profile Update Service
D. Report Scheduler


Question 2

A marketer wants to know how well her brand awareness campaigns are performing at bringing in new customers. Which calculated metric would provide the most insight on their performance?
Response:

A.

B.

C.


Question 3

Which analysis method should be used to determine how often customers return after making a purchase?
Response:

A. Data Aggregation Report
B. Retention Analysis
C. Trend Line Report
D. Engagement Scoring


Question 4

What is the primary benefit of organizing projects in logical folders in Adobe CJA?
Response:

A. Enhances customer data segmentation
B. Increases campaign execution speed
C. Reduces data storage costs
D. Improves report sharing efficiency


Question 5

A customer is looking at a report in workspace where he has added country dimension in freeform against orders metric. Customer wants to analyze the orders where customer touched the promotion page and then placed an order in the reporting window. He creates a 'Person' level container and uses the sequential definition as 'Page equals promotion_page then orders exists'.
What will the report show?
Response:

A. Report will only show sessions where the promotion page was not viewed
B. Report will show orders that were placed after promotion page was viewed and may show orders placed before that page
C. Report will not show any orders as sequential definitions are not allowed with 'Person' level containers
D. Report will show orders that were placed only after promotion page was viewed in the reporting window


Solutions:

Question 1
Answer: D
Question 2
Answer: C
Question 3
Answer: B
Question 4
Answer: D
Question 5
Answer: B

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